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Shadow of The Tomb Raider


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1 hour ago, Joe Cool said:

Also, apparently the game cost around $75 to $100 million to develop, with around $35 million reserved for marketing and promotion.

The budget for transformer movies would also be big I guess.

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8 hours ago, krados said:

The budget for transformer movies would also be big I guess.

 

Nope, Micheal Bay has a talent of making the movie look way more expensive than it actually is. Exactly opposite of Square Enix.

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12 hours ago, Joe Cool said:

 

Also, apparently the game cost around $75 to $100 million to develop, with around $35 million reserved for marketing and promotion.

 

Budget control is very important and should be according to the series. The new Tomb Raider series name is not equal to, and does not generate the same hype as say, a new God of War announcement or Uncharted/TLOU announcement. Yet SE still seems to be spending money like water, even though the game itself is quite small and can be finished very quickly with little replay value. Then they complain when the series sells "only" 3-4 million and does not pull in the GTA numbers.

 

Wonder what kind of management and financial team they have over at SE, who can authorize this? And how are the shareholders even OK with this kind of budget being spent?

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29 minutes ago, adity said:

SE is weird like that. They mismanage the f**k out of all projects. FF XV took insane amount of time to make and even then they shipped an unpolished product because they had to push something out the door.

 

However $100 mil is like the bare minimum for AAA games these days. You need to sell only 1.7 million copies at full price to break even. It's really not a tough task with 150 million systems out there.

 

 

Where did you come up with 1.7 million? A publisher gets only half the amount not complete. Purely by that, one needs to sell 3.4 million copies.

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39 minutes ago, adity said:

SE is weird like that. They mismanage the f**k out of all projects. FF XV took insane amount of time to make and even then they shipped an unpolished product because they had to push something out the door.

 

However $100 mil is like the bare minimum for AAA games these days. You need to sell only 1.7 million copies at full price to break even. It's really not a tough task with 150 million systems out there.

 

But I doubt the company gets more than 30-35 bucks out of those 60.

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Breaking even is not a issue nor is making profit. Its the dumb bosses who  give you a certain amount of money and want a certain amount in return in a certain time period. Oh and we also need 9+ review scores. 

Example is Hellblade almost all big publishers will deem it as a failure but Ninja Theory will see it as a success because they did make a healthy profit from it. 

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1 hour ago, adity said:

SE is weird like that. They mismanage the f**k out of all projects. FF XV took insane amount of time to make and even then they shipped an unpolished product because they had to push something out the door.

 

However $100 mil is like the bare minimum for AAA games these days. You need to sell only 1.7 million copies at full price to break even. It's really not a tough task with 150 million systems out there.

 

 

No idea where the 1.7 million no. came up. But it's still not enough. Especially when you consider that many people will just wait for sale or buy it from 3rd party sites or with regional pricing (not even including piracy into the argument). And if by any chance, those Gamepass rumors were true, then loss is even more guaranteed (unless MS agreed to foot up a significant amount of the production cost; in which case, I don't see why it was not an exclusive) as most people will just take the 1 month trial or $10 sub and finish the game.

 

If SE really can't control the budget, they really need to re-invent the series again to have some series defining factor to it, that makes it unique and people love it.. People got tired of God of War after Ascension, but SSM re-invented the series and made it amazing. TLOU has an amazing story, which people can't wait for. Uncharted had the whole lovable protag and banter between the casts (especially Nate and Sully). People loved the UC characters, which included Chloe and Nadine in TLL. It also started the whole movie-esque set-piece in gaming, which gets better every game. TR tries to copy this, but that falls short in comparison to UC. What does the new Tomb Raider have, that makes it unique? SE has to think about this and not just spend more and more money on making ever-prettier graphics for the same game.

 

But if they do want to continue in the same direction, reduce the budget. Should the amount of $35 million be used only for marketing? A lot of people already know about the series, so can't they reduce that budget a bit and promote more via youtube or online platforms, instead of setting up posters in public places? Just an example for an idea.

Edited by roun90
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50 minutes ago, roun90 said:

 

No idea where the 1.7 million no. came up. But it's still not enough. Especially when you consider that many people will just wait for sale or buy it from 3rd party sites or with regional pricing (not even including piracy into the argument). And if by any chance, those Gamepass rumors were true, then loss is even more guaranteed (unless MS agreed to foot up a significant amount of the production cost; in which case, I don't see why it was not an exclusive) as most people will just take the 1 month trial or $10 sub and finish the game.

 

If SE really can't control the budget, they really need to re-invent the series again to have some series defining factor to it, that makes it unique and people love it.. People got tired of God of War after Ascension, but SSM re-invented the series and made it amazing. TLOU has an amazing story, which people can't wait for. Uncharted had the whole lovable protag and banter between the casts (especially Nate and Sully). People loved the UC characters, which included Chloe and Nadine in TLL. It also started the whole movie-esque set-piece in gaming, which gets better every game. TR tries to copy this, but that falls short in comparison to UC. What does the new Tomb Raider have, that makes it unique? SE has to think about this and not just spend more and more money on making ever-prettier graphics for the same game.

 

But if they do want to continue in the same direction, reduce the budget. Should the amount of $35 million be used only for marketing? A lot of people already know about the series, so can't they reduce that budget a bit and promote more via youtube or online platforms, instead of setting up posters in public places? Just an example for an idea.

Tomb Raider was unique, CD made it the Uncharted clone . 

 

Go back to the roots. Heck, remake Anniversary i say. 

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54 minutes ago, adity said:

I just divided the budget by 60 dollars and then realised I'm stupid. Yeah. It's more like 3 million. 

But if you can't sell even 5 million copies of a AAA blockbuster, then there is something wrong with the game or marketing. 

 

5 million is not a small number. Many good AAA games don't touch that number without going on discount.

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38 minutes ago, adity said:

That's not dumb bosses. That's how money works in general. 

The yakuza dev team somehow manages to make their games cheap enough that they are very happy with even a million copies sold in the west. 

If games not making enough money is a problem to SE, they should reduce their budget. 

Dumb not in business sense but rather in gaming sense. Off course they are brilliant business men hence they are at their position. Problem is every boss thinks that their game can do same business as some other popular games do. 

Both TR games have sold reasonably well and both have made profit but SE statements says they dont consider that profitable. 

 

Tomb Raider went over well with critics and shifted 3.4 million copies in its first month of release, which sounds pretty good to me. But Square Enix said in this March 2013 financial results briefing (via Eurogamer) that it expected to sell between five and six million units and was "very disappointed to see that the high [Metacritic] scores did not translate into actual sales performance." That resulted in "substantial variance in operation profit/loss against the forecast"—business-speak for, "We made a lot less money than we thought we would."

Yet from there, we end up here: The reboot sold more than than 8.5 million units, a franchise record. It also set a Tomb Raider record for launch day sales, and first-month sales. "Tomb Raider ignited and expanded the fan base, pushing the series to a new level. The game’s incredible sales success reflects the passionate response of players,” Crystal Dynamics studio head Darrell Gallagher said in a statement. "Our studio is proud of what we accomplished with the game."

 

 

Source is Pc gamer article from 2015.

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Dumb not in business sense but rather in gaming sense. Off course they are brilliant business men hence they are at their position. Problem is every boss thinks that their game can do same business as some other popular games do. 
Both TR games have sold reasonably well and both have made profit but SE statements says they dont consider that profitable. 
 
Tomb Raider went over well with critics and shifted 3.4 million copies in its first month of release, which sounds pretty good to me. But Square Enix said in this March 2013 financial results briefing (via Eurogamer) that it expected to sell between five and six million units and was "very disappointed to see that the high [Metacritic] scores did not translate into actual sales performance." That resulted in "substantial variance in operation profit/loss against the forecast"—business-speak for, "We made a lot less money than we thought we would."
Yet from there, we end up here: The reboot sold more than than 8.5 million units, a franchise record. It also set a Tomb Raider record for launch day sales, and first-month sales. "Tomb Raider ignited and expanded the fan base, pushing the series to a new level. The game’s incredible sales success reflects the passionate response of players,” Crystal Dynamics studio head Darrell Gallagher said in a statement. "Our studio is proud of what we accomplished with the game."
 
 
Source is Pc gamer article from 2015.
The reboot also took away a good portion of its older fan base..

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